Tuesday, December 6, 2016

America Online

"You've got mail!"  well.....not exactly that kind of AOL.

I'm talking about the endless amounts of online shopping and spending that goes on each day here in America and across the globe. Ever since the evolution of online retail services, the preferred method of shopping for goods has been pivoted from in store sales to online sales.  The ease and privacy that is associated with e-commerce has made this the preferred channel of purchasing.

I can remember as kid that my mother would sit online and order goods that that would immediately be sent back.  For example if she wanted to buy a new pillow for the couch, she would purchase several different variations of that pillow online and keep the one she wanted and return the ones that didn't make the cut.  The ease of purchasing and returning through online methods is what influenced this type of behavior.

Ever since the introduction of smart phones, we have seen a large spike in purchases being made from our phones as opposed from our computers.  Students can sit in class and order concert tickets right from their phone with hardly any effort at all. Does this type of ease and accessibility promote greater spending and less responsible spending habits? I would contend that it does because consumers can make haphazard purchases without ever seeing the instant ramifications. By just being able to purchase an item with a simple press of a button the consciousness of money literally flying
out our wallets is drastically diminished.

As e-commerce evolves, consumers will need to stay extra vigilant and aware of their spending habits and budgets.  If they do not, then they could easily "click" themselves into bankruptcy.


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